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Caps for whatever you're into

I like dogs.

It started with dogs. Now it's a hat for anything worth saying out loud. Pick yours — or write your own.

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The one that started it. Soft-washed cotton, low profile, Times New Roman stitch.

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The growing list
The Index

One hat, one honest statement. We're working through everything worth wearing on your head — tell us what's missing.

07 live · more in the workshop Suggest the next one +
Out in the world
Worn by good company

Trails, gas stations, gardens and city walks. Shot on real heads, real dogs, real weather.

The morning walk
The morning walk
Everyday
Everyday
exploring
exploring
for the city
for the city
Off the grid
Off the grid
Wear what
you actually
like.

No logos · No slogans · Just one true thing